Kenyan rap sensation Femi One has given her followers a candid look into her private messages. The celebrated artist, known for hits like “Utawezana,” revealed a bold request from a male fan.
The interaction has sparked a wider conversation about changing gender rolesconversation about changing gender roles and financial expectations among Kenya’s youth.
A Bold Request for Sponsorship
The fan, identified as Khamisi Masoud, sent a series of direct messages to the rapper. He did not hold back in his approach. He asked Femi One if she would be his “sponsor” or “sugar mama.”

Masoud’s request was remarkably specific. He asked the rapper to support him by buying him clothes and paying the rent for a “bedsitter” apartment. He concluded his pitch by asking for a “monthly allowance” to serve as pocket money.
“Can you be my sponsor please. As in like my sugar mama. Unisupport in clothings na pia you rent me a bedsitter,” the DM read.
The fan didn’t end there, he also requested for monthly pocket money from the rapper.
The Rapper’s Witty Response
Femi One shared a screenshot of the conversation on her Instagram stories. Rather than expressing anger, she chose a humorous and dismissive tone. She replied to the fan in local slang, suggesting that she is also on the lookout for financial support.
“Lucky you, even I am searching; if you find one, at least recommend me!” she wrote back. To add a layer of irony to the post, she used the song “SugarMummy” by Nigerian artist Teni as the background music.
Shifting Norms and the “Sponyo” Culture
This incident highlights a growing social trend in Kenya. In local slang, a “sponyo” or “sponsor” is a wealthy individual who funds the lifestyle of a younger partner.
While these roles were traditionally filled by older men, online sources and social media trends suggest the script is flipping.

These days, a section of Gen Z men is actively seeking “soft life” through such arrangements. These men are increasingly comfortable being catered for by financially independent women.
This shift moves away from the traditional expectation that men must be the sole providers in a relationship.
Economic Factors and Gen Z Aspirations
Economic pressure plays a significant role in this trend. With high unemployment rates among the youth, some young men view “sponsorship” as a viable way to escape poverty.
This trend often causes heated debates on platforms like X (formerly Twitter). Critics often argue that this represents a decline in traditional values. However, supporters of the shift suggest that in a modern economy, whoever has the means should provide, regardless of gender.
