How Khaligraph Jones Saves Millions by Shooting Music Videos at Home

Kenyan rapper Khaligraph’s latest project, ‘The Purge‘, has already amassed over 335,000 views on YouTube, showcasing Khaligraph’s lyrical prowess and a visually engaging set.

He has addressed growing criticism over his repeated use of his mansion as the primary location for shooting his music videos.

In a recent behind-the-scenes reveal of his latest track The Purge, the rapper showed fans how his home was purposefully designed to accommodate his artistic vision, despite the online backlash from strangers urging him to seek alternative locations.

What caught many fans by surprise, however, is the fact that the entire video was shot at his own residence. The rapper revealed that this was always part of the plan when he was building his mansion.

In the behind-the-scenes footage posted on his Instagram, Khaligraph gives a glimpse into the minimal logistical requirements of the shoot.

Most of the effort, he said, went into setting up the space and organizing transport. The home, beyond its grand size, features a gym, a mini basketball court, and a convertible space that can be adapted for different creative purposes.

In the previous month people criticized him. “Some are like, why are you shooting music videos in your house? You need to change locations and be serious. What do you think I built this house for?” he questioned.

He went on to explain that using his own space not only allows him creative freedom but also helps him avoid unnecessary spending on hired locations, which some fans might later use to mock him.

In the earlier months during an interview with Mic Cheque, he revealed why he planned for a multi-million mansion. “I was just trying to change the perception that artists come and go. Now, with such a crib, people know you mean business, and it gives you longevity,” he said.

When asked about the inspiration behind his grand home, Khaligraph credited Nigerian artist Rudeboy.

“I was in Nigeria for a music video shoot in Lagos, and we were invited to Rudeboy’s house. When I saw it, I was amazed. At the time, I was already living in a nice place, but after seeing that crib, I knew exactly what I wanted.” He said.

 

BY Allan muriithi

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